Conversations, tools and strategies to multiply your sales
Do you ever feel like you are moving backward in business?
Or that even if you do manage to get ahead, progress is quickly stalled out by the distractions of life and the demands of your schedule?
You work hard in your business, so it can be frustrating to feel like you are starting from square one with each new client or project you take on.
So what’s missing? Momentum!
Think of it like exercising...
Fitness and movement is something I hold quite dear to my heart, but lately, I feel as though I’ve lost a lot of that momentum around my own physical health.
It used to be that working out didn’t require a lot of effort or willpower on my part. It was just something that I did automatically - a...
Have you ever found yourself worrying about what to say to a client?
What if they ask me about XYZ?
What if I forget to mention ABC feature?
What if they have objections?
(And how do I even start this email!?)
Sales rarely fall within our comfort zone. It takes leadership (read: it’s uncomfortable) to initiate conversations and connect with people we might not know. The fear of getting it wrong can stop us from being proactive about sales altogether.
If this has been your struggle, I want to introduce you to one simple, yet powerful sales tool to help you dramatically increase your confidence in this area:
The sales script.
I know what you’re thinking...sales scripts are the tired,...
So there’s this possible client you’re super excited to work with. You’ve been holding their hand for weeks now, helping them walk step-by-step through the difficult decision-making process, being a resource, adding value and even sending them donuts.
You’ve given it everything you’ve got, faithfully answering every phone call, text, email, DM and from where you’re standing, things are looking pretty good.
It’s time to make it official and win this client for real.
But suddenly, they are nowhere to be found.
You pick up the phone to follow up....*crickets*
Fire off a friendly little email…*crickets*
Maybe they will respond to a quick DM?... *Radio silence* (except for the crickets).
If you’ve been following along for a while now, you’ll know I tend to focus a lot on the topic of sales.
With content like How To Think Like a Sales Ace, Why you Should Never Be Closing, and my most recent video and post How To Make Cold Calling Easier and More Productive – it’s no secret that I just love this topic!
But you’ll also notice that not everyone shares this sentiment…
Due to the inauthentic, manipulative, and totally cringeworthy tactics often used by those we not so lovingly refer to Salespeople, I’m afraid most business owners want to steer clear of the subject altogether.
When avoiding sales – what do people tend to focus on instead?
Cold calls. No thanks, #amiright?
Chances are you can think of about 1,000,001 things you’d rather be doing.
And I don’t blame you! Like many other sales “tactics,” cold calling tends to get a pretty bad rap.
Much of what I do at Time To Profit is to lay bare the common fears, struggles and misconceptions surrounding sales – this week’s video and blog post are no exception! Once again, I’m here to set the record straight and to hopefully help you and your team see things from a slightly different perspective!
So let’s get to work identifying the myths we are busting in this weeks video:
MYTH #1: COLD CALLS ARE POINTLESS
Repeat after me: I am not a telemarketer. I am not a...